5 Agencies to 1 Hub: The NovaBrand Transformation

NovaBrand was managing 5 different agencies for social media, content creation, SEO, PR, and paid media. Communication was fragmented, strategies were misaligned, and results were inconsistent. They were spending 40% more than necessary due to overlap and inefficiency between agencies.

We consolidated all operations into the RankLab hub model, creating unified reporting dashboards, aligned KPIs across all channels, and a single point of accountability. Our Growth Engineers replaced 5 separate account managers with one integrated strategy team.

Operational costs reduced by 40%, campaign turnaround time cut in half, and brand consistency improved across all channels. For the first time, NovaBrand had a clear view of how each channel contributed to their bottom line.